AUSTIN, Texas — This month, KVUE is introducing you to Erwin Ballarta, a man who's spent more than 30 years in law enforcement and is now using his coffee company to support the families of fallen first responders.

Ballarta launched Texas True Blue Coffee Company in January. Money from the company's sales is used to support community members in need.

Ballarta is new to the coffee business but says he enjoys the hustle. Helping out widows like Cynthia Vetter is what he said motivates him to do what he does.

RELATED: 

Pay It Forward: Tom Cottar, a man who is helping feed thousands of Central Texas kids

Pay It Forward: Kate Maynard lends a helping hand to new family

Pay It Forward: A year in review 2019

On Aug. 3, 2000, Vetter's husband, DPS Trooper Randy Vetter, was shot and killed while conducting a traffic stop in Kyle, Texas. 

Ballarta said Randy Vetter was not only a great guy, but also his hero.

"We can help families in times of trouble, and if the time comes that we can help them financially ... we want to make sure that we are there for them and we take care of that," said Ballarta.

PEOPLE ARE ALSO READING:

Austin City Council approves 60-day rent grace period amid coronavirus outbreak

Nearly half of Austin-area coronavirus cases are under the age of 40. An infectious disease doctor explains why

Gov. Greg Abbott issues executive order to quarantine individuals flying in from NY, NJ, CT and New Orleans

List: 100 things to do while stuck at home social distancing