Rain doesn't stop SXSW Interactive, Film festivals


by ASHLEY GOUDEAU / KVUE News and Photojournalist JUSTIN TERRY

Bio | Email | Follow: @AshleyG_KVUE


Posted on March 10, 2012 at 6:51 PM

Updated Saturday, Mar 10 at 7:41 PM

AUSTIN, Texas -- On the second day of the Film and Interactive Festivals of SXSW, a little rain didn't dampen the "South by" spirit.

People did what they could to stay dry. Luckily, the rain started to let up just a little bit Saturday evening, which wasn't the case for most of the day.

Thousands of people just bundled up, took out their umbrellas and still hit the streets.

Outside the Paramount Theatre, tents sheltered people at the outdoor events and parties. Several companies took advantage of the rain, passing out ponchos with logos to help keep people dry.

"These girls stopped me and my buddy -- We were in an alley, and we thought they were maybe going to cost us, but offered us free rain protection," said SXSW attendee Crew Spence.

"If you're going to let rain get you down and let you not have a fun time, then you're not really into having fun right?", said Jake Doucet, another SXSW attendee. "I mean that's what it's all about. Everybody's out here, the energy's still here, it's just inside. We get to adopt sweet new fashions like this sweet poncho I'm wearing."

Last year more than 49,000 people from around the world registered for the festival. Event organizers said they expect to see a larger turnout this year, despite the weather.

On the Nightbeat: One of the big events people are looking forward to Saturday night is the premiere of "Killer Joe." Matthew McConaughey stars in the film, and we'll take you to the red carpet tonight at 10.