AUSTIN -- A nationwide program that aims to provide more than a million meals to the hungry kicks off in Austin on Friday morning.
The Souper Bowl of Caring uses the energy of the real Super Bowl to mobilize young people to care for others in their own communities. It's been going on in Austin since 2008.
There's a big goal for this year: Organizers want to provide 1.3 million meals to the hungry. The donations that come in to Central Texas will go to the Capital Area Food Bank. The bank will then distribute food to 300 non-profits across 21 counties.
HEB and Randall's are partners in the drive, offering pre-packaged bags and scan tickets for monetary donations at checkout counters.
The drive ends on Feb. 2, Super Bowl Sunday.
Go here for more information.