Why you may want to sleep in on Black Friday

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by ANDY PIERROTTI / KVUE News and Photojournalist ERIN COKER

Bio | Email | Follow: @AndyP_KVUE

kvue.com

Posted on November 22, 2012 at 6:31 PM

Updated Thursday, Nov 22 at 11:15 PM

AUSTIN -- If you’re heading to bed early or staying up late to take advantage of Black Friday deals – listen up! You may want to sleep in.

According to a new report by ShopAdvisor, Black Friday isn't always the best day to save money.

It compared prices of more than 200 products last year and found that better sales were actually the Sunday before Thanksgiving and on Dec. 1, the weekend after.
 
In fact, ShopAdvisor found prices of 24 products that actually spiked on Black Friday.

"Make sure you're comparing prices, because you would hate to be in line, and come to find out the weekend after Black Friday, you could have actually gotten a better deal," explains Erin Rodriguez, BBB media PR coordinator in Austin.

Some Austin shoppers, like Rachael Blizzard, say Black Friday is still worth it because they cannot get the door-buster deals for on other days. She started camping outside Best Buy in North Austin on Wednesday. She hopes to nap a 40-inch flat screen television for under $200.

According to the National Retail Federation, gift cards will be the number one gift people choose to give this holiday reason.

While new safeguards were implemented in 2010, consumers should still be cautions when purchasing gift cards.

The federal law restricts retailers from expiring cards within five years, but the law doesn't prohibit the fees companies can still charge.

Retailers can still charge fees each time you use the card, to check the card’s balance or to get a replacement card.

“When consumers are looking to buy gift cards, be sure they're doing their research and really checking to see what fees are applied whenever the card is used," says Rodriguez.

The BBB also suggests providing the receipt of the gift card to its recipient just in case there's an issue with the balance of the card.

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