Super Bowl ads: Which worked, which didn't?

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by KVUE News

kvue.com

Posted on February 4, 2013 at 8:05 AM

Updated Monday, Feb 4 at 8:12 AM

Super Bowl advertising is a huge business. A 30-second spot during Sunday's game cost around $4 million. So which commercials were a hit, and which ones missed the mark?

Creative Director at GSD&M David Parson spoke to KVUE to break down the ads.

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