City plans for growth surrounding Cedar Park Center



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Posted on September 21, 2013 at 11:07 PM

Updated Thursday, Sep 26 at 10:18 PM

CEDAR PARK, Texas -- More development will soon be coming to Cedar Park, this time surrounding what's considered the city's biggest attraction. Last week the city council approved to rezone the land near the Cedar Park Center and put an incentives package in place for developers.

Events at the Center draw large crowds for everything from a Backstreet Boys concert to a hockey game.

"This is a really  nice rink, it's a nice facility," said hockey player David Forsyth.

Forsyth makes the drive in from Austin to play with a hockey team.

"It's just really nice, easy to get here, lots of parking, it's clean and the ice is really good,"  he said.

It was just the beginning when the Cedar Park Center opened in 2009. Mayor Matt Powell says all along they've had plans for expansion.

"Really the bigger idea with it was it was going to be an anchor for this areas economic development," Powell explained.

Powell said that development will happen on the 16.6 acres east of the center, along the 183-A tollway, meaning possibly more retail, restaurants and office buildings.

"By designating this area an entertainment district and by putting some of the incentives in place we think we can spur that growth just that much faster," Powell said.

Those incentives mean big payoff for Hicks Cedar Park, L.L.C. The company manages the Cedar Park Center and will oversee the development plans to which they will receive 80% of property and city sales taxes.

"Cedar park has a history of being a bedroom community and having to go elsewhere for our retail needs and for our entertainment needs and so forth," Powell said. "Over the last 5 or 10 years we've really tried to move in the other direction."

The city estimates about $8.3 million in tax revenue from the project.