This is one of those ideas that will make you say, ‘Why didn’t I think of that?’
Jason Sadler and Evan White pretty much get paid to wear t-shirts for a living. Sadler came up the idea to help companies get their messages out by creating I Wear Your Shirt.com.
They sell chest space, so to speak, to the highest bidder. Sadler posts a picture of himself wearing the company’s t-shirt but doesn’t stop there. He talks up the companies on social media sites and says he has up to 40,000 people following him religiously.
The pair started the company last year selling chest space for $1 the first day of the year and each day the price rose by $1. This year they were able to double the price. And they are already sold out for this year.
Sounds simple and it may make you wonder if it works.
Well the company has already won contracts with companies like Zappos, Nissan and Pizza Hut.