Wednesday afternoon traffic wasn't the only sound that could be heard downtown. A soundtrack of screams was added into the hustle and bustle.
"Scream booth. Kind of an interesting thing to have in the middle of downtown," said Taylor Pope as he walked by the large white booth.
The sight and screams got quite a few stares from passers-by but the booth is actually good for you. The Scream Booth is part of the American Heart Association's Healthy For Good initiative.
"We're inviting consumers...to take small changes in order to help increase their overall health," said Becky Geddie, Sr. Marketing Manager of the Healthy for Good initiative by the American Heart Association.
Geddie said one way to be healthier is to reduce stress because holding all that frustration in is just plain bad for you.
"Well, you know what, I have an assignment that's way past due. It's an online class and I have no idea how to do it," said University of Texas student Vanessa Zielinski.
"As a new mom my stress is my newborn right now and I'm wanting more sleep more and more," said Geddie.
"Fear sometimes stresses me out," said Pope.
That's where the sound-proof safe place comes in. People just step in and say what's stressing them out. The word appears on a screen then the person inside screams until it disappears.
The people who tried it out say it actually helps.
"It was good. I liked it. It was fun," said Zielinski.
"I feel, you know, just a little load off. Guess maybe I should do that more often," said Pope.
"You see it in the movies where someone stands out in the woods and they scream or on a balcony but you don't really do it yourself. So yeah, I'm surprised how good it felt," added Ly Tran.
The Scream Booth was only downtown Wednesday, but the American Heart Association has tips on ways to relieve stress and live a healthier lifestyle.